Pi Network has introduced .pi domain names to drive new utility
Unlike typical domains, users cannot access the .pi addresses using standard web browsers. Instead, the address works only within the Pi Browser or through a “pinet.com” extension
The announcement marks a major milestone for the network as it coincides with the launch of PiFest 2025. According to Kokkalis, it also represents an important part of Pi’s ecosystem. He added that the domain would give users a unique digital address, strengthening their online presence within the network.
The domains are offered through a blockchain-based auction. Users can bid using Pi Coin (PI) to secure their preferred domain names through an auction from March 14, 2025, to June 28, 2025. According to Kokkalis, this extended period gives users enough time to choose and bid on the right digital identity without rushing or overpaying.
Many Pi community members think .pi domains could become as valuable as .com domains did in the past. Some users can use the new domain to secure early digital real estate, similar to how early adopters of .com domains later gained valuable assets.
Despite the excitement, some users have raised concerns about the practicality of these domains. Unlike typical domains, users cannot access the .pi addresses using standard web browsers. Instead, the address works only within the Pi Browser or through a “pinet.com” extension.
As these domains operate within a closed network, users have also raised concerns about potential challenges related to legal protections, governance, and security. Others have also raised concerns regarding regulatory scrutiny, as the core team controls the domains.